Woof in Advertising: Sharing the bone
Here’s the latest ad from Travelers Insurance, which has a long tradition of featuring dogs in its commercials, most often a mixed breed named Chopper.
We loved it when Chopper went to great lengths to find a safe place for his bone. We loved it when Chopper found true love.
In this one, Chopper has a special bone that is the envy of all the neighborhood dogs, and while he seems to be intent on keeping it for himself, and away from the other dogs, he actually has something else in mind.
While Chopper is clearly the star dog in Travelers’ stable, we see much promise in another of the canine actors appearing in this one; namely, the Boston terrier. Check out his smile at the end.
This ad features the song “What I Want This Season” by Orba Squara.
To see all of our “Woof in Advertising” posts, click here.
Posted by jwoestendiek January 7th, 2013 under Muttsblog, videos.
Tags: ad, advertisements, animals, bone, boston terrier, breed, chopper, commercials, dogs, dogs in advertising, marketing, mixed breed, pets, sharing, travelers, travelers insurance, travelers insurance dog, video, what breed, woof in advertising