Because dogs need food trucks, too
These days, it seems to be an idea that rarely fails: Take something that proves popular with humans — be it memory foam bedding, anti-depressants, designer clothing, or day care — and market it to the dog world.
Food trucks for dogs? It was just a matter of time.
The big dog food and treat companies have had them for years — multi-wheeled behemoths, slathered in their own advertising, that pull up at doggie events and sell or offer free samples of their products.
Now, though, you can find doggie food trucks at strictly human events — like the increasingly popular food truck “rodeos” that allow folks to wait in long lines to sample multiple cuisines, then hope their stomachs don’t start bucking like a bronco.
Go to one in North Carolina and you might find — in addition to those trucks dispensing fish tacos, monster burritos or Korean barbecue – there’s one catering to your dog.
“… When you attend the nearest food truck rodeo with your pet, you don’t have to feel bad about not giving Fido a bite of your duck fat-fried tater tots or gourmet grilled cheese,” WUNC reports. “Fido now has her own food truck.”
The Waggin’ Wagon serves up treats not just to good dogs, but for a good cause as well.
It hit the road last summer, operated by the animal rescue group Paws4Ever and established with some pro-bono help from the Durham-based advertising firm McKinney.
All proceeds help Paws4ever’s homeless animals find forever homes.
Waggin’ Wagon’s doggie menu includes bacon fire hydrants, peanut butter bones, chicken parmesan teddy bears, pizza bones and doggie ice cream. The volunteer-run wagon serves goodies from Gourmutt’s Bakery, a Raleigh-based dog treat bakery that opened in 2004.
The Waggin’ Wagon isn’t limiting itself to dog events. It will, for instance, be among the human food trucks gathering for a food truck rodeo June 16 in Durham Central Park, according to its website.
Paws4ever began advocating for animal welfare in 1962, when it was known as the Animal Protection Society of Chapel Hill and, later, the Animal Protection Society of Orange County. The nonprofit organization also administered the county government contract to operate county animal control services and its shelter.
In 2004, the county government ended its contract with the APS of Orange County and the society opened an adoption center of its own, also developing the Felicite Latane Animal Sanctuary on 50 acres near Mebane. In 2008, it changed its name to Paws4ever. In addition to its shelters, the organization also runs a learning center for dog training and a 3-acre dog park.
Posted by John Woestendiek April 30th, 2013 under Muttsblog.
Tags: adoption, animal protection society, animals, chapel hill, cuisine, dog, dogs, durham, food truck rodeos, food trucks, gormutts bakery, humans, Mckinney, mebane, north carolina, orange county, paws4ever, pets, rescue, rodeo, shelter, waggin wagon