OUR BEST FRIENDS

whs-logo

The Sergei Foundation

shelterpet_logo

The Animal Rescue Site

B-more Dog

aldflogo

Pinups for Pitbulls

philadoptables

TFPF_Logo

Mid Atlantic Pug Rescue

Our Pack, Inc.

Maine Coonhound Rescue

Saving Shelter Pets, Inc.

mabb

LD Logo Color

Tag: chance

Woof in Advertising: Quarterback and his dog appear together in State Farm ad

Dogs in advertisements — even those cast in fairly superfluous supporting roles — have a way of stealing the show.

We’d say that’s the case in this new ad from State Farm Insurance, in which Rigsbee totally outclasses the ad’s human stars, Green Bay Packers quarterback Aaron Rodgers stars and his teammate Clay Matthews.

In the ad, Rigsbee and Rodgers find the windshield of Rodgers’ truck has been damaged by a drone.

woof in advertisingThat prompts memories of the seven years of happy times Rigsbee and Rogers shared on the road: Playing football at the beach, driving across sand dunes, hanging their heads out the car windows.

State Farm, of course, shows up to assure Rodgers the truck will be good as new — as does Clay Matthews who, it turns out, was piloting the drone by remote control.

Rigsbee is described in news reports as Rodgers’s dog in real life — but, if so, their trips down memory lane have to be pretty short.

And since the ad shows him both as a pup ad in a full grown state, it can only be surmised that Rigsbee grew up very, very fast.

chancefrankAs of this spring, when Rodgers and actress Olivia Munn were ending their three-year relationship, the couple had two dogs — Chance and Frank. Chance, a Cavalier King Charles spaniel puppy was adopted by Munn, a big proponent of adoption, in 2014. Frank, a Jack Russell terrier mix, joined the couple more recently. Both dogs had their own Instagram accounts.

There’s no mention on social media or in news reports of any Rigsbee before that — so, with Munn taking custody of Frank and Chance, it appears Rigsbee joined Rodgers after the split and, unlike Rodgers, has kept a pretty low profile since.

In any event, the dog described as belonging to Rodgers does a fine job — both the puppy version and the larger version. Between him (them?) and the song, the humans just sort of fade into the background.

The song is Joey Scarbury’s “Believe it or Not,” which might be doubly appropriate for this ad, given the lack of any history of Rigsbee and his phenomenal growth spurt.

(For more of our Woof in Advertising posts, click here.)

Woof in Advertising: Whose behind this heartwarming tear-jerker? Kleenex of course

Leave it to a tissue-making company to come up with a tear-jerking dog ad.

And while I’m surprised it has taken them this long, I’m very glad they did.

This Kleenex social marketing video features Chance, a dog who was left partially paralyzed after he was hit by a car. He was scheduled to be euthanized when a San Antonio rescue organization pulled him from the shelter and found him a home.

That home was with Mike, who isn’t “wheelchair-bound” by any means, but also uses one to get around.

“My husband was like we have to get him because nobody is going to love him like we’re going to love him,” his wife Stacey recalls.

wiaThe ad, part of Kleenex’s “Messages of Care” social media campaign, is a beauty. It’s sweet. It’s real. It’s neither overdone nor overwrought.

San Antonio Pets Alive reports on its blog that Chance was “more than ready to be in the spotlight.”

The video depicts how Chance and Mike don’t let too many things get in their way, and how they seem to bring out the best in each other.

“I knew his struggles as well as mine, and I knew we could overcome those obstacles together,” said Mike.

“The difference Chance makes in my life is the happiness and the courage to know that there isn’t anything that anybody can’t do.”

(This series looks at how dogs are used in advertising. You can find more of our “Woof in Advertising” posts here.)

Arrests made in Pennsylvania dog burning

Two western Pennsylvania residents have been charged with animal cruelty in connection with the burning and abandoning of a 1-year-old mixed breed dog named Chance.

Van Tassel

Clarke

Raelynn Van Tassel, 23, and Shannon Clarke, 34, both of Sharon, are accused of keeping the dog in a basement for several days without medical treatment after inflicting what are believed to be chemical burns. Days later, they abandoned him in the streets.

In addition to burns over two-thirds of his body, the dog also was found with three broken teeth and a laceration to its mouth, according to WYTV.

The dog was found by a police officer on April 10 and turned over to the Mercer County Humane Society, which took Chance to a local veterinarian for treatment.

He has since been adopted and is expected to survive.

The Mercer County District Attorney’s office and the humane society conducted the investigation.