This ad for Trifexis depicts a dog living in a bubble — albeit it one that’s outside and has plenty of tubes to run around in.
It serves to protect him from heartworms, hookworms, roundworms, whipworms, flea infestations and all those other frightening hazards that exist in that place where dogs, for centuries, managed to survive:
What we find most interesting about it, though, are the disclaimers, which seem to have risen with doggie prescription drugs to the same level they have with human ones, where three-fourths of the advertisement are devoted to a listing of potential scary side effects, quickly recited in monotone, in hopes you — or your dog — won’t really hear them.
With Trifexis, it goes like this: “Treatment with fewer than three monthly doses after the last exposure to mosoquitoes may not provide complete heartworm prevention. The most common adverse reactions were vomiting, itching and lethargy. Serious adverse reactions have been reported following concomitant extra-label use of ivermectin with spinosad alone, one of the components of Trifexis.”
On top of the warnings recited, more appear in small print during the ad:
“To ensure parasite protection, observe your dog for one hour after administration.”
“If vomiting occurs within an hour of administration, give another full dose.”
“Puppies less than 14 weeks of age may experience a higher rate of vomiting.”
In their print ads, the makers of Trifexis additionally advise the drug be used with caution in breeding females, and in dogs with epilepsy. Its use in breeding males has not been evaluated. Print ads also list lethargy, depression, decreased appetite and diarrhea as possible side effects.
The chewable, beef-flavored tablets — administered once a month – are a combination of spinosad and milbemycin oxime, and they serve to prevent heartworm disease, kill fleas and prevent infestations and treat hookworm, roundworm and whipworm infections.
The tagline for the ad is “You don’t have to go to extremes to protect your dog from parasites.”
Apparently you do, though, if you’re selling prescription drugs — for canines or humans — to protect your ass from lawsuits.
To see all our “Woof in Advertising” posts, click here.
Posted by jwoestendiek May 21st, 2013 under Muttsblog, videos.
Tags: animals, appetite, bubble, canine, caution, chewable, depression, diarrhea, disclaimers, disease, dog, dogs, drugs, environment, fleas, health, heartworm, hookworm, human, infections, itching, lethargy, loss, mosquitoes, parasites, pets, prescription, prevention, protection, roundworm, safety, side effects, tablets, trifexis, tube, veterinarians, veterinary, vomiting, warning, whipworm
With exactly what, I don’t know. But in the past four days, he has taken to yelping when he gets up from a long nap or makes a sudden move.
At the dog park this week, he has plodded along lethargically, showing little interest in other dogs — even when he ran into this little white fellow who shares his name. How’s that for a pair of Aces?
I have poked and prodded every inch of his oversized body, but I’m unable to pinpoint what particular spot might be hurting him.
So today, we’re off to the vet.
My first thought was the hips. That’s based partly on the simple fact that he’s very big. Then, too, some of you might recall, when I took Ace to an animal communicator three months ago, she told me he was having some mild discomfort in that area. Add in the 10 months we’ve been traveling, and all the hopping up into and down from the back of my jeep he’s been doing, and the hips seem as good a guess as any.
I knew the day would come when the jumping in and out of the car would need to cease, and given his size, maybe that practice should never have started. Chances are — at age 6 — that day is here, earlier than I expected, and not without some accompanying guilt on my part.
Then again, it might not be his hips at all. Although he’s hesitating to jump into the car, he’s not yelping when he does so — only when makes a sudden movement, usually after laying still.
I’ve pushed on his paws, rubbed the lengths of his legs, looked into his ears and down his throat, poked his belly and prodded his hips. None of that seemed to bother him. He didn’t yelp. He didn’t do that thing he does where his eyes get big, which signifies, to me, anyway, rising alarm on his part. That would have told me I was getting close.
The only time he yelped was when I lowered his head, making me think maybe the pain is in his neck, or spine-related. A half hour massage followed, which, though it might not have helped at all, he seemed to appreciate.
Twice, I’ve come home to hear him howling — not howls of pain, I don’t think, but howls of loneliness. Twice I’ve left the video camera on, to try and capture their onset, but he didn’t howl those times. And the times he did, he immediately cheered up and ran around when I walked through the door.
I’m pretty sure Ace is less than in love with our new basement quarters, though he likes the upstairs and yard just fine. He has shown a distinct preference for being outside, content to lay at top of stairs, keeping an eye on the kitchen window of the mansion owner, who gives him a daily biscuit.
Something about the basement bothers him. And friends I’ve talked about it with have different theories. Maybe he was mistreated in a basement in his puppyhood. Maybe the old mansion we’re living under is haunted. Maybe, with a firehouse around the corner, the sirens are bothering him, though they never have before — and we lived in Baltimore, where sirens are background music. Maybe it’s the lack of sunlight, or he’s getting arthritic and the cold and dampness of the cellar aggravate it.
He’s moving slowly, lethargically (except when the treats come out), and rather than circling twice before laying down, he’s circling about eight times.
Yesterday, working with my theory that it might be his neck, I took a treat and moved it around in front of him — from side to side, then up and down. There were no yelps. Either it caused no pain, or the thought of getting food superceded it.
So, with fingers crossed, we’re headed to the nearest veterinarian, with hopes that whatever is bothering him is something minor, something that will pass or doesn’t cost too much to fix, something unrelated to all the traveling I’ve put him through — 21,000 miles of it over the past ten months, something that is neither chronic nor old-age related.
Because he’s too young to be old.
Posted by jwoestendiek March 16th, 2011 under Muttsblog.
Tags: ace, aches, aging, america, animals, back, basement, depression, diagnose, discomfort, dog's country, dogs, dogscountry, emotional, health, howling, howls, mansion, neck, north carolina, old, pain, pets, physical, road trip, sick, spine, travel, traveling with dogs, travels with ace, veterinarian, veterinary, vets, yelping, yelps
Ever since her mate at the Seoul Zoo died last month, a female gorilla named Gorina has been showing signs of depression, zookeepers say.
Gorina and her 49-year-old mate Gorirong, who died last month of old age, had been cohabitating for 24 years.
And even though they didn’t always get along, the female Lowland Gorilla now sits still for days, gazing vacantly at the sky, according to the JoongAng Daily. Her fur has become brittle and she has exhibited violent behavior.
In an attempt to help Gorina, the only remaining Lowland Gorilla in the country, staff at the Seoul Zoo are trying everything from providing entertainment and reading material to making special meals.
Park Hyeon-tak, a zookeeper at Seoul Zoo who has been taking care of the gorilla couple for four years, said Gorina seems to be suffering from depression.
Gorirong and Gorina began living together 24 years ago when Gorirong was transferred from a zoo in Africa. Together, they were the zoo’s most popular attraction. Members of a critically endangered species, they failed to produce any offspring.
(Photo: from the flickr page of fPat)
Posted by jwoestendiek March 7th, 2011 under Muttsblog.
Tags: animals, depression, emotion, endangered, feelings, gorilla, gorina, gorirong, grief, korea, loss, lowland, mate, mates, mourning, seoul, seoul zoo, south korea, species, zoos
Someday I am going to do a study that shows 62 percent of all studies do little more than confirm what people with a modicum of common sense already know.
Until then, I will dutifully report on them — dog-related ones, anyway.
A new Canadian study, for instance, concludes that dog owners who live alone and have limited human social support are actually just as lonely as their petless peers.
The Carleton University study’s authors, both of whom own dogs, say that pets aren’t people and can’t compensate for a lack of human relationships, the Vancouver Sun reported.
“Pet ownership isn’t the panacea we think it is,” said co-author Timothy Pychyl, an associate professor of psychology at the Ottawa-based university. “… The research indicates that pets don’t fill as much of a hole as we might believe they do. If you don’t have human social support already on your side, you’re still going to fall short.”
However, the study acknowledges, dog owners who do have a social life, with human friends, are indeed less lonely than non-dog owners.
Interestingly, that finding didn’t hold true for people with cats.
The part of the study that does seem worthy of study is that dealing with how, among people who live alone and have ”insufficient” social ties, high attachment to a dog or cat can serve to only increase the pet-owner’s likelihood of loneliness and depression.
People with limited community connections, the study shows, were more likely to humanize their dog — and to nurture their relationship with their dog at the expense of their personal lives. Typically, those people were more depressed, visited the doctor more often and took more medications.
“We all know that pets can be there for us. But if that’s all you have, you run into trouble,” Pychyl said. The study’s authors also acknowledged that, often, dogs can serve as a catalyst for more social interaction.
In other words, dogs aren’t the sole cure for loneliness, but they sure can help — which most of us pretty much already knew.
The Carleton study was published in the journal Anthrozoos.
Posted by jwoestendiek April 6th, 2010 under Muttsblog.
Tags: animals, anthrozoos, canadian, carleton university, cats, depression, dog, dogs, friends, humans, interaction, loneliness, lonely, news, ohmidog!, owners, ownership, people, pets, psychology, relationship, social, studies, study, support, timothy pychyl
Who needs children when a puppy can provide a similar emotional experience?
New Scientist magazine recently asked that question in an article about a Japanese study that showed relating to dogs causes a surge of the same hormones triggered by nurturing an infant, romantic love and close friendship.
Oxytocin, also known as the “cuddle chemical” and the “love drug,” has been found to relieve stress, combat depression, breed trust in humans and generally make life more worth living. When two humans bond, their oxytocin levels increase.
Miho Nagasawa and Takefumi Kikusui, biologists at Azuba University in Japan, suspected social contact between two different species might boost oxytocin levels, as well.
“Miho and I are big dog lovers and feel something changed in our bodies when gazed [upon] by our dogs,” Kikusui says.
They recruited 55 dog owners and their pets for a videotaped laboratory play session. Owners provided a urine sample to measure oxytocin levels. They were then divided into two groups — one that played with their dog for half an hour, one that sat in the same room but were told to completely avoid their dogs’ gazes.
Then everybody’s urine was tested again. Participants that spent a long time making eye contact were determined to have experienced increases in their oxytocin levels of more than 20%. Those who avoided their pooches’ gaze saw their oxytocin levels drop slightly.
Among those playing with their dogs, the longer they made eye contact, the higher the increase was in their levels of the hormone.
A flood of the cuddle chemical could explain why playing with dogs can lift moods and even improve symptoms of anxiety and depression, Kikusui says. Possibly, the scientists say, oxytocin even played a part in the domestication of dogs from wolves, about 15,000 years ago.
“Maybe during the evolutionary process, humans and dogs came to share the same social cues”, such as eye contact and hand gestures, Kikusui says. “This is why dogs can adapt to human society.”
Posted by jwoestendiek March 31st, 2009 under Muttsblog.
Tags: azuba university, bond, bonding, children, cuddle chemical, depression, dog, dogs, evolution, evolved, experiment, eye contact, hormone, hormones, humanization, japan, love drug, new scientist, owners, oxytocin, relationship, science, social contact, stress, study, trust