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Tag: diesel

Woof in Advertising: Tuna befouls the VW

That trio of sassy grandmothers currently being featured in a series of Volkswagen ads has a new traveling companion — a Chiweenie with an overbite — and true to his name (Tuna) he’s stinking up the place.

In the ad, the grandmas detect an odor in the vehicle, which they at first blame on it being diesel-powered. After some continued sniffing, they determine the real source of the foul smell: It’s Tuna.

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Tuna — that’s his real name — had achieved some major fame even before appearing in the ad, with more than 1.5 million followers on his Instagram page.

And he’s already published his own book, “Tuna Melts My Heart: The Underdog with an Overbite.”

On top of that, he has his own Twitter and Facebook accounts, as well as his own website.

According to that website, Tuna is a 4 year-old Chiweenie (Chihuahua-dachshund mix) with an exaggerated overbite who was rescued in 2010 by Courtney Dasher at a Farmers Market in LA.

Within a year, Dasher created an Instagram account dedicated to Tuna’s photos. By the end of 2012, he had hundreds of thousands of followers.

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Dasher said her goal was to “bring people joy through Tuna’s pictures that showcased his cartoonish looks and his charming personality.”

“Since Tuna is the epitome of the underdog, most people advocate for him and adore him for his endearing qualities. His loyal followers embrace his physical differences, have fallen in love with his charm and connect to his message; that true beauty comes in all forms and radiates from within.

“Furthermore, he is an ambassador for animal rescue, since he too was once rescued, and it has become a part of Courtney’s mission to raise awareness for rescue groups through this platform.”

Dasher met Tuna at an adoption event after he’d been found discarded on the side of the road near San Diego.

You can find more of our “Woof in Advertising” posts — looking at how dogs are used in marketing — here.

(Photo: Instagram)

Deeming its behavior aggressive, Texas man shoots pit bull three times at dog park

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A man who shot a pit bull he thought was behaving too roughly with his dog at a Texas dog park was briefly detained but released by Harris County sheriff’s deputies.

Deputies were called to the Bay Area Dog Park in Pasadena Sunday after the pit bull, named Dieisel, was shot — reportedly three times.

The man said he was defending himself and his dog, but witnesses interviewed by news organizations afterwards said the pit bull was only playing roughly with the man’s dog and at no point seemed aggressive.

The two-year-old pit bull was taken to a veterinary hospital, where, due to the severity of his injuries — a shattered front leg and two bullet wounds to the back —  he was put down, Click2Houston reported.

The man told investigators the pit bull was trying to attack his dog, and he was afraid it would turn on him. Witnesses said he kicked the pit bull first, then drew his weapon, firing at least three times.

“His dog was not in danger… He was not in danger,” one witness said. “I don’t understand how they are not pressing charges. I witnessed everything. No one was in danger.”

“I just can’t believe somebody would do that when the dog wasn’t even being aggressive,” said another.

The man, who authorities declined to identify, told others at the dog park that he had a concealed carry permit for the weapon, witnesses said.

Deputies initially placed him handcuffs, witnesses said, but he was later freed.

The Harris County District Attorney’s office said reports saying it was declining to prosecute the man were incorrect, and that detectives have been asked to investigate the case.

(Photo: KPRC in Houston)