A beagle named Sherlock, in the employ of KLM airlines, is recovering and returning items lost by travelers at an Amsterdam Airport — or so this video would have you believe.
But — no shit, Sherlock — the beagle is bogus.
Once again, advertising geniuses have duped the public, and the media, via the Internet.
I’m sure those geniuses don’t see it that way — just creative license, they’d say — but the story of the little beagle reuniting passengers with their lost items is a tall tale, aimed at giving you a warm and fuzzy feeling when it comes to KLM.
Earlier this week the Dutch airline posted the video on YouTube.
Three days later it had 3 million views. New outlets were writing about the amazing pooch who, through his powers of scent, was reuniting travelers with their lost items.
A day or two later, they were writing about him again — once they realized it was, if not an out and out hoax, a creative stretching of the truth.
The video posted on YouTube carried this description: “KLM’s dedicated Lost & Found team at Amsterdam Airport Schiphol is on a mission to reunite lost items as soon as possible with their legitimate owner. From a teddy bear found by the cabin crew to a laptop left in the lounge. Locating the owners can sometimes be a challenge, so special forces have been hired…”
KLM managed to reach millions with the bogus beagle story, virtually for free — even before it appeared as a paid advertisement.
The advertising agency explained their creative process as follows:
“We were told that the members of KLM’s Lost & Found team sometimes track down passengers before they even realize they’ve lost something,” “We feel they are a bit like detectives. So to illustrate that KLM goes above and beyond for their passengers, we decided to involve a search dog.”
On one hand, you’ve got to admire their ability to get so much ink — I mean so many hits — without spending a dime.
On the other hand, should we really trust a company that’s pulling the wool, or in this case fur, over our eyes?
(Woof in Advertising is an occasional feature on ohmidog! that looks at how dogs are used in advertising. For more Woof in Advertising posts, click here.)
Posted by John Woestendiek September 26th, 2014 under Muttsblog, videos.
Tags: advertising, air, airlines, animal, beagle, bogus, dog, dogs, dogs in advertising, fake, found, hoax, items, klm, lost, marketing, media, pets, returned, sherlock, travel, woof in advertising
It’s always nice to read about a happy reunion between a family and their lost dog — except maybe when the dog being reunited is one you thought was your own.
The Miller family of Tyler, Texas, lost their dog Reese, a Maltese, seven years ago. They were visiting family outside of Dallas when the little white dog ran off.
Dinah Miller said she never stopped searching, and hoping Reese would return: ”Every time you hear a bark, you think, that sounds like Reese,” she said. “We drove. We searched. We looked over fences. We peeped everywhere we could without getting shot.”
Last weekend, the Millers learned Reese had been found on a road in Tacoma, Wash., more than 2,000 miles away. The family received a call after a check for a microchip revealed they were the dog’s registered owners.
Reese was flown to Houston, and Dinah Miller reunited with her Monday, KHOU reported.
How Reese had gotten to Tacoma, and where she’d spent the intervening seven years, were mysteries Miller thought would go unanswered — at least until another owner surfaced.
Kelli Davis of Spanaway, Wash., said her family adopted the dog at a shelter in Mesquite, Texas, near Dallas, six years ago, and named him Harley.
Davis and her family later moved from Texas to Washington.
She said Harley recently escaped after her 2-year-old daughter unlatched the front door.
“We were running down the street trying to find him and she was crying, ‘My Harley ran away,’” said Davis. “Every day we have gone out and printed fliers and walked around the neighborhood several times a day calling his name.”
“Harley is my daughter’s best friend. That’s her little buddy. They do everything together,” she said.
Davis said Harley was listed as an owner surrender by the Texas shelter he was adopted from. When she called that shelter to find out if they had ever checked the dog for a microchip she was told that information wasn’t available. The shelter said it purges its records after five years.
“I don’t know what to do. We just lost a part of our family,” said Davis.
Miller, meanwhile, says she sympathizes with the family in Washington, but she’s keeping Reese.
(Photos: At left, “Reese” reunites with Dinah Miller and her family; at right, “Harley” when she was a member of the Davis family)
Posted by John Woestendiek July 23rd, 2014 under Muttsblog.
Tags: adopted, adoption, animal shelter, animals, dog, dogs, family, harley, lost, maltese, mesquite, missing, ownership, pets, reese, rescue, returned, reunion, tacoma, texas, washington
A lost three-year-old North Dakota boy was found after hundreds of volunteers searched for seven hours.
He was found under his dog, who had disappeared from the family farm with him, and who officials say kept him warm until he was found.
Carson Urness and his golden retriever-German shepherd mix, Cooper, went missing from the Cooperstown, North Dakota, family farm Monday night, Valley News Live reported.
About 200 people showed up from surrounding areas to help with the search.
“ATVs, horses, and more footwalkers showed up,” Sheriff Robert Hook said. “Even the neighbors, business owners and bankers. They just came out and thought they needed to help.”
Aircraft also searched for the boy, but with no success, and early Tuesday, authorities were ready to send some searchers home, due to heavy rains.
Those searching on ATVs continued, and one spotted Cooper in his headlight.
The boy and dog were about a mile from home, and, even once rescuers arrived, Cooper refused to leave his side.
An ATV picked Carson up and Cooper followed the vehicle back to the house.
Posted by John Woestendiek May 8th, 2014 under Muttsblog, videos.
Tags: aircraft, animals, atvs, carson urness, cooper, cooperstown, disappeared, dogs, found, lost, north dakota, pets, rescue, saved, saves, searc, search, three year old
A disabled Army veteran whose service dog went missing after a car accident will soon be reunited with her.
“I am totally ecstatic … If I had two legs, I’d do a back flip!” 7-year Army veteran Luke Macner, of Tampa, said upon learning Nina, his German shepherd-Rottweiler mix had been found.
Macner broke his collar bone in the car accident, but in interviews afterwards he was more worried about what happened to Nina, his constant companion since he lost his leg.
“I’m lost without the dog. I really am,” he told WTSP at the time.
“Please, let somebody find you and please bring you back to me,” he pleaded.
After the accident, the dog was found wandering in South Tampa by Amy Abdnour.
While she was playing with the dog another woman, who had seen news reports about the missing dog, approached Abdnour.
“A lady said, ‘Do you know this dog has been on the news?’” Abdnour said.
After a call to the Humane Society, she got in touch with Macner.
Macner plans to reclaim the dog when he gets released from the hospital.
Posted by John Woestendiek April 24th, 2014 under Muttsblog, videos.
Tags: accident, animals, bond, car, companion, dog, dogs, found, lost, news, pets, reunion, reunited, service, tampa, vet, veteran
An animal control officer who struck a dog with his baton, leading to a cracked skull and the loss of an eye, did not use excessive force, authorities in Oregon have concluded.
The officer, Hoyt Stepp, was defending himself against two dogs when he struck Dojie, a river rescue dog who was running loose when the Washington County animal control officer encountered her.
After an investigation by Hillsboro police, the district attorney’s office said there was not enough evidence to pursue animal cruelty charges against the officer.
Protesters gathered outside a news conference yesterday, where the decision not to prosecute the officer was explained, KOIN reported.
“I am convinced that the responding officer followed a reasonable course of action,” said Deborah Wood of Washington County Animal Control.
Animal Services Field Supervisor Randall Covey said the officer followed his training: “…He created a barrier between himself and the dogs, backing up, yelling at the dogs to go home. That did not deter the dogs. Officer Stepp got to the point the dogs were right on him in full, aggressive attack, and at that point Officer Stepp struck Dojie one time to avoid being bitten.”
Marlin Starr, Dojie’s owner, reported the incident to police after witnesses told him the officer struck his dog, who had escaped from his yard.
While authorities say the dog was struck once, Starr questions how one blow could cause a cracked skull, injured shoulder and complications that led to the loss of one of Dojie’s eyes.
“I am outraged for Dojie and I am outraged for every animal in Washington County. No animal is safe from Animal Control at this point,” Starr said.
Dojie is an experienced river rescue dog trained to help people who fall out of rafts, according to KATU.
She will no longer be able to do that job, Starr said.
Starr said witnesses told him his dog ran into his backyard, followed by an animal control officer, who pulled out a collapsible baton known as a bite stick, and hit Dojie.
The police investigation concluded that the case “did not contain the necessary elements of the crime of animal abuse.”
Posted by John Woestendiek March 27th, 2014 under Muttsblog, videos.
Tags: animal control, animal cruelty, animals, baton, bite stick, charges, cracked, crushed, dioje, district attorney, dog, dogs, dojie, excessive, eye, force, hillsboro, hoyt stepp, investigation, lost, no charges, officer, oregon, pets, police, prosecution, rescue, river rescue, skull, washington county
A 36-year-old mother turned herself in Friday, but told reporters she was trying to help the German shepherd she took from a cemetery, thinking he’d been abandoned.
“I saw the dog almost get hit on the side of the road and I stopped to see if he was okay. And I picked him up thinking he didn’t have an owner. And I was trying to help. I took him to a vet to have him checked for a microchip. I was trying to help him, that’s all,” Dana Hartness told WCNC as she arrived at the Lincoln County courthouse with her lawyer.
Boh — wearing a collar, but no ID — was seen getting into a car on Feb. 28 at Forest Lawn Cemetery, which his owners live next door to. He became a social media sensation in the weeks after his disappearance as cemetery visitors posted remembrances online of how he had comforted them there.
He was found Thursday night wandering around Birkdale Village in Huntersville, about 25 miles away. Two sisters took him home from the shopping center and posted his photo on a Facebook page for lost German shepherds.
His owners, who had created their own Facebook page, Bring Boh Home, were told about the photo, checked it out, and knew immediately it was their missing dog. They picked him up Thursday night.
According to the Charlotte Observer, investigators had determined that Hartness, after stopping with Boh at an animal hospital, took the dog home — contrary to her claim that he ran away when she stopped her car to let him go to the bathroom.
“We know she took the dog home,” Lt. Tim Johnson said. “She had the dog there where she lives, then he got (away) the next day.”
The Observer reported that Hartness has been convicted in the past of larceny and attempted larceny, according to court records.
(Photo: Lincoln County sheriff’s office)
Posted by John Woestendiek March 8th, 2014 under Muttsblog.
Tags: animals, arrest, boh, cemetery, charlotte, comfort, dana hartness, dog, dogs, facebook, forest lawn, found, german shepherd, lincolnton, lost, north carolina, online, pets, returned, reunion, social media, stolen, surrender, visitors, warrant
That stray dog who was found toting an old black and white photo in his collar has a new home.
But there’s still no answer to who the mystery man in the photo is, or was.
The 2-year-old pit bull mix, nicknamed Soldier, was found in Greenville, S.C., on Jan. 13. He was adopted by a new owner Sunday, Fox News reports.
Back in January, the dog was picked up and brought to Greenville County Animal Care. While checking him for ID, animal control officers found an old black and white photo stuck inside a pouch in his collar.
The photo was of a man, possibly in uniform, leaning against a fence post.
Animal Care staff named the dog Soldier, posted the old photo and photos of the dog on its Facebook page, and hoped to find some answers.
Instead, they mostly got questions – as in “can I adopt him?”
Hundreds of calls were received — none identifying the dog or man, but many from people interested in adopting Soldier.
The best fit was determined to be Julie Hensley, who saw him on Facebook and drove from her home in Virginia, in the snow, to pick him up.
Posted by John Woestendiek February 18th, 2014 under Muttsblog.
Tags: adopt, adopted, adoption, animal care, animal control, animals, black and white, collar, dog, dogs, facebook, found, greenville, greenville county, lost, mix, new home, pets, photo, photograph, pit bull, rescue, shelter, soldier, south carolina, stray