OUR BEST FRIENDS

whs-logo

The Sergei Foundation

shelterpet_logo

B-more Dog

aldflogo

Pinups for Pitbulls

philadoptables

TFPF_Logo

Mid Atlantic Pug Rescue

Our Pack, Inc.

Maine Coonhound Rescue

Saving Shelter Pets, Inc.

mabb

LD Logo Color

Tag: lurvig

IKEA issues global recall of water dispensers after two dogs die of suffocation


IKEA has issued a global recall for a water dispenser for pets that caused the suffocation of at least two dogs.

The water dispenser was part of the Lurvig line of pet products IKEA introduced last fall.

The company is urging customers to immediately stop using the water dispenser and return it to any IKEA store for a full refund.

The Swedish company took the action after two dogs died after getting their heads stuck in the device.

The water dispenser is made up of two components. Its bottom serves as a water bowl and the base for an attachable transparent domed container that dispenses the water. The company did not disclose where the two dogs lived.

The water dispenser is no longer being included in the company’s catalog.

The $7.99 water dispenser was one of the 75 pet products the company introduced last October, including leashes, collars, bowls, to cat houses, dog beds, and poop bag dispensers.

IKEA launches a line aimed at pets

ikea1

Hang on to your allen wrenches, IKEA is getting into the pet market.

No, they won’t be selling some-assembly-required dachshunds, but they will be introducing a line called LURVIG (Swedish for “hairy” or “shaggy”), consisting of items the company says are tailor-made for pets.

IKEA says the comprehensive LURVIG pet product range was “created by pet loving designers” with support from “trained veterinarians” (as opposed, I guess, to veterinarians who have received no training).

In addition to the basic pet products — dog bowls and feeders, cat scratch mats, dog and cat beds — other offerings include very basic-looking furniture, like bookshelves, with one shelf designated to serve as a spot for your cat.

It appears no different from any other bookshelves. But leave the books off one shelf and, presto, it serves as a cozy place for your cat to curl up. Genius, right?

The dog blanket looks like any other furniture throw, and the tables look like any other tables.

ikeaThe only thing close to novel is a cat scratching pad that you can wrap around the leg of a table or chair, instantly turning it into a scratching post. (Only a trained veterinarian would be able to come up with something like that.)

Maybe there is more to come, but what’s been featured online so far is unimpressive, with all of the furniture appearing to be that trademark white laminated particle board.

It’s not the first time a company has taken a human product, made only the most minor, if any, variations, and re-designated it a dog product.

That’s marketing. Or, as the Swedish call it “marknadsföring.”

(Photos: IKEA)