If you notice ohmidog! has a slightly different look as of today, it’s because I’ve purged the site of advertising.
Except for a brief period when I first fired this website up, eight years ago, advertising has never brought in enough money to cover expenses.
That was the plan, but I never invested much effort in it. And what little effort I did put into it — much like my efforts at “search engine optimization” — was not an enjoyable use of time.
Life is too short to spend it wooing Google.
So, as of today, ohmidog! — while still planning to dazzle you daily, and remain your most trusted source of dog news — takes another step away from being a business, and another step closer to being a hobby.
That said, we are forever grateful to those advertisers that have been with us from the start and helped get us off the ground. We’re hoping the fact that we haven’t charged you for four years makes up for the abrupt break up.
I’ve come to the realization that I’m not a businessman; I’m more of a storyteller. And while the two can mix, I’m not good at mixing them.
Of course, I will still advertise myself (as any self-respecting blogger must) and tout from time to time the words I string together.
Those mentions — and who knows what else — will now move to the right side rail. (The ad for Bark magazine, as I sometimes write for them, falls under that category.)
All those shelters, humane societies, rescue organizations, animal advocates and doggy do-gooders that do what they do for something other than profit are now on the left side rail.
(There’s room for more. If your group would like its logo to appear there, write us at firstname.lastname@example.org.)
There is, of course no charge for that and, as promised long ago, there will continue to be no charge to read our daily posts, no registration required, no annoying pop-ups, no hidden links and no advertising disguised as editorial content.
If you’d like to donate to ohmidog’s continuing operation, I won’t stop you. But I won’t twist your arm, either, and I promise we won’t have a week-long fundraising drive — at least not yet.
Restless, poor, unemployed and finished with THE BOOK, I — along with my two co-dependents, Ace and ohmidog! — am hitting the road.
Maybe for a month, maybe for two, maybe for more, we’ll be traveling the country — or at least those parts of it that are dog-friendly and in the red zones of that Verizon wireless map.
Basically we’ll take what we are spending on rent, and spend it on gas instead, see some America, visit some family members, camp out a lot, mooch off friends, continue to blog and job search and keep an eye out for places that are particularly dog friendly.
We depart with no real destination and no firm plan. We’ll be stopping in North Carolina for a quick visit with (Ace’s) grandma, tool on down to Alabama for my son’s high school graduation, and, proof of citizenship in hand, drop by Arizona, where my father and brother live.
Beyond that, it’s pretty wide open, and we are, of course, open to invitations, especially if you know of a good place to pitch our tent.
If you run an especially dog friendly — not dog tolerant, dog friendly — institution, program or business, feel free to drop us a line (email@example.com). The same holds true if you run a rescue, shelter or dog-related organization that’s doing new and exciting things. Depending on where you are, and how close we’re passing by, we’d love to come see and document your efforts.
In part, our journey will be a search for dog friendliness — and by that we mean the true and sincere form, not dog friendliness based on breed, weight, or a non-refundable deposit.
What prompts the trip, more than anything else, is being finished with the book I left the Baltimore Sun to write, and my guilt about all the family members and friends I’ve ignored during the research and writing of it.
As for the book, it’s a behind the scenes account of the quest to clone a dog and the subsequent marketing of that service. It’s title will be “DOG, INC.: The Uncanny Inside Story of Cloning Man’s Best Friend.”
It’s scheduled for release in December, but don’t worry, I’ll remind you.
Posted by John Woestendiek May 17th, 2010 under Muttsblog.
Tags: ace, animals, book, cloning, dog, dog friendly, dog inc., dogs, dogscountry, john woestendiek, journey, ohmidog!, pets, readers, road trip, travels, trip, website
Carey Hughes, a longtime friend of ohmidog!, sent along this photo of her dog Bimini, whose attention has been drawn to something on the computer.
Look closely and maybe you can see what website Bim is so caught up in.
It leads us to wonder — how many of the 50,000 visits we’ve been getting a month are actually dogs, logging on after their humans have gone to bed?
Do they visit websites other than ohmidog!?
Do they enjoy some cyberfetch? Order treats delivered? Go on Facebook and post the trivial details of their lives for all to see:
“Rex is looking out the window watching the snow fall. Can’t wait to play in it. I love snow. Rain, not so much. I’m glad I’m not a cat. OMG, I’m so hungry! And I just ate three hours ago. I think I’ll order some treats.”
Maybe that dog who ordered Xbox points via a remote control is just the tip of the iceberg, and dogs around the world are evolving to the point that they understand computers, or at least understand them as much as humans do.
Or maybe not.
In any event, they’re all welcome here.
Keep reading, Bim.
Posted by John Woestendiek January 9th, 2010 under Muttsblog.
Tags: animals, bim, bimini, computers, dog, dog news, dogs, doogle, facebook, google, news, ohmidog!, pets, readers, visitors, website, websites, xbox
Based on my Google Analytics — the service that tells me how many people are reading ohmidog!, where they come from and what they have in their refrigerators — I thought it might be fun to make some gross, unfair and highly non-scientific generalizations.
(I don’t really know what you have in your refrigerators, though a certain someone in Dayton, Ohio might want to check the expiration date on that raspberry yogurt on the lower left hand shelf, behind the dill pickles.)
Looking at the past two months, I see that ohmidog! has had 57,912 visits. Of those, 47,547 were “absolute unique visitors,” meaning, I figure, that more than 10,000 visitors who stopped by were not unique at all. That’s OK, you are welcome here, anyway.
Together, our unique visitors and our run of the mill ones perused 78,153 pages. Most of you landed on our main page. As for specific entries, Baxter the therapy dog (featured in our “best of” section, above) drew the most views.
Outside of the U.S., Canada (2,574) and the UK (1,097) sent the most visitors, along with some place called Not Set (1,434). More than 100 visitors each came from Australia, Japan, Germany, Netherlands, Belgium, France, Philippines, New Zealand and India.
As for the good old USA, looking at the last two months, I was surprised to see that Californians (5,394) are the most frequent visitors to ohmidog!, holding a slight edge over residents of Maryland (5,385), our home base.
After California and Maryland, the states most prone to visiting ohmidog! in the past two months were, in this order: Texas (3,398), New York (3,251), Pennsylvania (2,927), Florida (2,159), Virginia (2,089), Illinois (1,874), North Carolina (1,721, but most of those were probably my mother, who is absolutely unique) and Ohio (1,685, and, you in Dayton, don’t forget to check that yogurt.)
From our Google Analytics figures, we are able to extrapolate (always keep an extrapolate, in case you lose your original polate) the following conclusions about our readership:
Most loyal readers: Maryland.
Most depth (meaning they stay on the website the longest, and I’m pretty sure it’s because they read more, as opposed to more slowly): Maryland.
Shortest attention span: California, New York, Florida.
Least likely to read ohmidog!: South Dakota.
Dirtiest refrigerators: South Dakota.
Posted by John Woestendiek November 13th, 2009 under Muttsblog.
Tags: absolute, analytics, audience, blog, california, dogs, extrapolate, figures, florida, google, loyalty, maryland, new york, ohmidog!, pages, pennsylvania, popular, popularity, readers, readership, states, statistics, texas, unique, visitors, website
After a nearly year-long hiatus, Ace went back on duty as a Karma Dog over the weekend, attending the first HEARTS (Help Encourage All Readers to Succeed) session of the season at the Baltimore County Public Libary in Catonsville.
The program runs for the next eight Saturdays, and starts at 11 .a.m.
Nine books (three of them Curious Georges) were read to Ace, who — from the moment I put on his special Karma Dogs harness and bandana — seemed happy to get back in the program.
He was one of three dogs at the library Saturday morning. The program is aimed at helping children grow more confident about their reading skills. Dogs don’t judge or criticize young readers when they make mistakes, which can often unintentionally cause them to become discouraged readers. When a child is more confident, they can learn more easily and are able to increase their vocabulary and become better readers.
The sessions are aimed at children who can read or are learning to read, and are usually in grades 1-5. To get the most out of the program, Karma Dogs recommends that children attend a session weekly.
Karma Dogs is a non-profit organization that seeks to improve the lives of others through relationships with therapy dogs. Its various programs are aimed at improving literacy skills among elementary school students and working with children and adults with developmental disabilities to improve communication and socialization skills.
Karma Dogs was also in the news recently for its “Oath of Kindness” program, which was developed in response to the recent violence against animals in Baltimore. Children take an Oath of Kindness with a Karma Dog, where they promise to be kind, tell their friends to be kind and tell an adult if someone isn’t treating an animal properly.
Posted by John Woestendiek September 14th, 2009 under Muttsblog.
Tags: ace, baltimore county public library, catonsville, children, dogs, encourage, hearts, help, karma, karma dogs, kindness, literacy, oath, readers, reading, therapy dogs