That infamous door mat — the one that, due to a typo, read “In Dog We Trust” instead of “In God We Trust” — has sold for $9,650 in an online auction, the Pinellas County Sheriff’s Office in Florida says.
The money will be donated to Canine Estates, Inc., a dog rescue shelter in Palm Harbor.
The rug with the county seal was one of several the sheriff’s office ordered, but the only one with the mistaken (though we think it’s right on target) wording.
After it was placed on the floor, a deputy noticed the boo-boo and, to avoid embarassment, it was rolled up and stored.
But after photos of it were published by news organizations Sheriff Bob Gualtieri decided to make the most of it and put the rug up for auction online, with the proceeds going to the rescue organization from which he adopted his dog.
As we predicted, it brought in some big bucks.
When the auction closed Wednesday at 4 p.m., the final bid was $9,650. The rug initially cost the department about $500.
The identity of the winning bidder, who lives in Florida, hasn’t been made public.
“I knew that the sheriff’s office paid $500 for it,” Canine Estates founder Jane Sidwell told Bay News 9. “So I thought well, that’s great. We’ll get $500. But we had no idea it would escalate into what it has.”
Sidwell says the money will be used primarily to pay medical expenses for dogs in its care. The organization placed 186 dogs in permanent homes last year.
The online action attracted nearly 31,000 hits and 83 bids from across the country.
Posted by John Woestendiek January 22nd, 2015 under Muttsblog.
Tags: auction, canine estates, dog, dogs, door mat, error, gualtieri, in dog we trust, in god we trust, mistake, online, pinellas county, printing, rescue, rug, shelte, sheriff, typo